The Australian Transport Council (ATC) today backed a Queensland Government   proposal to move towards the ‘next step’ in vehicle safety.
        Queensland Minister for Transport and Main Roads Paul Lucas said the ATC had   adopted a proposal to undertake a range of initiatives designed to promote the   use of electronic stability control (ESC) in Australian motor vehicles.
        “We’ve introduced seatbelts and we’ve introduced random breath testing,” Mr   Lucas said.
        “And electronic stability control has the potential to be just as important   for road safety as these two initiates - if not more so.”
        ESC helps drivers maintain control of their vehicles and prevent crashes by   immediately identifying when the vehicle skids, swerves suddenly or when road   conditions change. The vehicle is then automatically stabilised through applying   brake pressure or modifying engine power.
        Mr Lucas told his fellow transport ministers that overseas studies into the   effectiveness of ESC showed a 22% reduction in crashes in Sweden, and Toyota   found it reduced single vehicle crashes in Japan by a remarkable 35% and head-on   crashes by 30%.
        “The benefits in a country like Australia, with its many long, rural roads   and highways, could be even greater,” Mr Lucas said.
        Mr Lucas said a recent federal/state study of the Bruce Highway noted that on   the rural road sections, the predominant fatal and serious injury crash types   were ‘run off road’ crashes (45%) and ‘head on’ crashes (15%).
        Today’s ATC meeting told their technical liaison group to investigate the   feasibility of mandating ESC technology under an Australian design rule, which   control the specifications about how our cars are built.
        Mr Lucas said ATC also noted the potential benefits in making the technology   cheaper and more widely available through public and private sector large fleet   buyers adopting a policy of preference for ESC-equipped vehicles when buying   their fleets.
        “About 30% of car purchases in Australia are by fleet buyers, which shows the   muscle they have.”
        Ministers also agreed to support a detailed evaluation of the potential   accident cost savings as a result of ESC.
        “Seat belts and air bags are vital but they don’t prevent crashes, they just   reduce the severity of injury.
        “ESC can help prevent crashes in the first place, eliminating health and   medical issues entirely, and even vehicle damage and repair costs.
        “At about $1000, an ESC system would pay for itself even if it prevented a   tiny crash, let alone saved the human misery caused by a death or serious   injury.
        “Surely insurers can also see the savings to them in car crash payouts.”
        Mr Lucas said ATC had also approved direct approaches to Australian   manufacturers to encourage a much wider availability of ESC in their cars.
        “Everyone has a role to play and this is about corporate responsibility as   well.
        “ATC is also going to examine the feasibility of a promotional campaign to   encourage consumers to understand the benefits of ESC and to consider buying   those cars that offer the system.”
        ELECTRONIC STABILITY CONTROL IN AUSTRALIAN CARS
        ESC is currently available on only a small number of the most popular   vehicles manufactured in Australia:
        * Holden - ESC is standard on Commodore Acclaim sedan,V6 Calais and V6   Adventra models.
        * Ford - ESC is standard on all AWD (all wheel drive) Territory, RWD (rear   wheel drive) Territory Ghia, Fairmont Ghia, Fairlane G8, Fairlane LTD, Falcon   XR6 turbo and Falcon XR8. ESC is optional on other (than Ghia where it is   standard) RWD Territory.